To tell the truth, a sweaty drink glass ruins a table more quickly than anything else. Now let us enter pulpboard coasters. These little beauties protect your table from rings and spills and act as little, eco-friendly ads. People see details, especially when a lively image or savvy brand looks up from beneath their chosen cup.
Made from recycled wood pulp, pulpboard coasters appeal to businesses with environmental consciousness. They break down quickly, hence if someone throws one following a big supper or celebration there is no regret. Particularly enjoying them are pubs and restaurants. Also doing well are law offices, realtors, brewers, and even hosts of holiday parties. These coasters just becoming very decent.
You are not limited to plain either. Technology lets your brand blast in colors, gradients, jokes whatever fits the moment. Print one side only or both. Square, round, hexagonal; choose your poison here. For those evenings when the cocktails start to go quite wild, even double thick coasters are available. The typical bar customer sees a coaster three to four times throughout one drink lots of chances for a memorable message or inventive hashtag.
We work on practical marketing here. The Promotional Products Association International reports that 85% of buyers still remember the brand on their coaster even days later. Restaurants promote recently added menu items. Breweries feature new brews. Realtors post their most current offers. Including couple names or fascinating trivia on the bride and groom, even weddings and showers get in on the game.
Apart from its quick absorption of spillage, pulpboard resists fading under most beverages including those strong red wines and festive cocktails. The result is whole night expert look. The way a stack of customized coasters begins a conversation will astounds you. Usually one gets turned over and questioned, “Where’s your source?”
Since bulk orders are light as a feather, almost, delivery is cheap and considerably stretches the budget. For an event, need something fast? Many of the vendors have short turn around times. Last minute crisis resolved.
Not sure about ink. Most facilities use vegetable based colors; no toxic residue or unusual smells result. Businesses who give planet Earth first importance will feel good and make a difference at any event. People love freebies, and coasters almost always leave someone’s pocketbook, briefcase, or even a back pocket.
So, next time you are planning a big event or brainstorming a new campaign, toss a stack of branded pulpboard coasters into the mix. It is sustainability with style and a side note in savvy marketing. Who would have thought that furniture preservation and brand development would go hand in hand? Alternatively should we call glass on coaster?